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Currie

Highlights

  • Developed a media relations outreach strategy to promote the addition of beehives to the community of Currie
  • Garnered 26 pieces of local news coverage with a single pitch, including stories from CTV News, CBC Calgary, The Calgary Herald, Global News and NewsTalk 770
  • Executed a targeted social influencer campaign to increase awareness for Currie’s Airport Playground and other amenities being developed in the neighbourhood
  • Content from social influencer partnerships achieved a reach of more than 49,900