Wild PR


In the heart of Kananaskis Country


  • Media Relations
  • Influencer Marketing
  • FAM Trip Coordination
  • Issues Management


WILD PR has worked with Mount Engadine Lodge for many years on an annual retainer basis. WILD supports the lodge with all media relations and influencer marketing outreach ensuring it is kept top of mind with both local and far-reaching audiences. Every month, WILD runs “FAM” (familiarization) trips with key media – including traditional and non-traditional outlets, consumer and trade publications, and social media influencers. WILD maintains a strong relationship with Travel Alberta and Destination Canada on behalf of the lodge, working with their teams to facilitate additional media stays, trade communications and support for marketing campaigns.


  • Have secured coverage in national and international outlets such as Daily Beast, Nuvo Magazine, Hotel Addict, Snowshoe Magazine and Canadian Lodging News as well as regular and ongoing coverage in all Calgary news outlets including the Calgary Herald, the Calgary Sun, Avenue Magazine, Where Magazine, 660 News, News Talk 770 and Daily Hive
  • Obtained features for the lodge in Travel Alberta’s winter 2020 campaign and in Destination Canada’s brand photoshoots for the fall of 2020
  • Integral in getting the lodge named as one of Fodor’s Travel’s Most Incredible Hotels in the World for 2022
  • Secured inclusion of the lodge in multiple guide books, including the 2022 Fodor’s Canadian Rockies Mountain Guidebook and 100 Alberta Nature Hotspots

Featured Coverage

“WILD PR has helped build our business from the ground up and consistently helps guide our goals and business model. I consider WILD PR a fundamental part of our organization.

Gair Fryers | President, Castleavery (parent company of Mount Engadine Lodge)
WILD PR will help you create genuine connections with your audience by engaging media and developing partnerships with influencers that actually build traction for your brand.